Q: How does Harrisonburg rank in terms of independent, locally-owned retail businesses on the Indie City Index?
A: In 2010, the economic analysis and consulting firm Civic Economics was commissioned to conduct the first measure of independent retail vitality nationwide. The resulting Indie City Index ranks each Metropolitan Statistical Area (MSA) on the share of retail sales captured by independent retail businesses.
The results show that independent businesses play a critical role in strengthening and growing the American economy. Of particular interest is that of 363 areas measured, Harrisonburg ranked number 9 in the nation (three places ahead of New York City).
This very high ranking is a tribute to all independent, locally-owned retail businesses in the Harrisonburg area, and particularly to our many downtown businesses which I am confident contributed significantly to our rating.